On The Download: One Campaign Blitz
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Hollywood is returning it to politics in a big way with more than $1 million in ad time -- for free. The One campaign -- a coalition of non-profit humanitarian organizations aimed at allocating one more percent of the U.S. annual budget to anti-poverty causes -- has secured more than $1 million in free ad time on most of the major networks last night, in addition to getting the front page on the RNC, DNC , YouTube, MySpace, AOL and Yahoo! home pages today. The 30-second spot appeared on MTV Networks channels last night followed by time on CMT, Comedy Central, MTVu and News Corp's channels until Election Day and on the big screen at Times Square.
The ad features actor Matt Damon alongside a bipartisan montage of notable Red and Blue state celebs and politicos: Julia Roberts, New England quarterback Tom Brady, country star Toby Keith, actor Don Cheadle, actress Alfre Woodard, evangelical pastor Rick Warren, African-America faith leader Bishop Blake, former Clinton Press Secretary Mike McCurry and Bush advisor Jack Oliver.
Midweek Bytes:
*The man formerly known as Mystery Pollster Mark Blumenthal has a relatively new Web site in beta, www.Pollster.com, that maps all the major polls into easy-to-use chart format categorized by race.
*Points for creativity: Michigan Gubernatorial candidate Dick DeVos announced the winners of his online video contest.
*Imagine the door-knocking possibilities: CNET.com reports that Google is imposing a Congressional map onto its Google Earth software
*More Web Ads: RNC's Tax Man and NRSC's Ford Unhinged.
*Happy Halloween from the NRSC, which put a spoof site about scary Jim Webb Monday.