"Take Charge" -- Romney Ad to Air in Iowa, NH

Nothing touchy-feely, American Family about this new Mitt Romney ad. The 30-second spot is all business with it's catch phrase -- Take charge, demand results, no excuses. Romney also hits those immigration buzz words that apparently strike fear and loathing in the GOP base: driver's licenses for illegals, bilingual education and in-state tuition.

ANNOUNCER: "Illegal immigration – we need smart, tough solutions, not just talk.

"What will it take to fix it? Technology, new ideas, guts, values – Mitt Romney.

"He said no to driver's licenses for illegals; no to in-state tuition; fought for English in the classroom.

"The only candidate with a proven record of fixing the big problems.

"From day one: Mitt Romney will do what he does best – take charge, demand results, no excuses."

GOVERNOR MITT ROMNEY: "I'm Mitt Romney and I approve this message."

(JENNIFER SKALKA)