National Journal.com

nationaljournal.com > Hotline On Call

LAT/Bloomberg: A Statistical Dead Heat

The Los Angeles Times/Bloomberg poll out this evening shows the presidential contest tightening with Barack Obama leading John McCain, 45%-43%. A statistical dead heat.

What's the bottom line? A month of negative advertising from the McCain camp painting Obama as an empty celebrity appears to have eroded the Dem's public image:

"Obama's favorable rating has sunk to 48% from 59% since the last Times/Bloomberg poll in June. At the same time, his negative rating has risen to 35% from 27%. By comparison, McCain's ratings have hardly budged during the same period: 46% of voters have a positive feeling about him; 38% give him negative ratings."

3 Comments

Please familiarize yourself with the proper usage of dead heat as it relates to polls. Any difference, no matter how small in a poll precludes it from being statistically tied.

Within the margin of error != tied

thanks.

i disagree see prof Langstrom's comments the term statistical dead heat is misused by the media

i disagree see prof Langstrom's comments the term statistical dead heat is misused by the media