Further Proof

The Wisconsin Advertising Project provides further proof in a release issued earlier that Barack Obama is making a sincere play for Indiana, where he's stumping today. Between 9/28 and 10/4, Obama outspent John McCain there by an almost four-to-one margin, $614K to $179K.

Other headlines from the project:

-- Total spending for the week was roughly $28M. McCain and the RNC spent $10,855,000, compared with Obama's $17,445,000.

-- Almost 100 percent of the McCain campaign’s advertisements over the period outlined about were negative. During the same period, 34 percent of the Obama campaign’s ads were negative.

-- McCain only outspent Obama on the airwaves in Iowa and Minnesota.

-- The Obama campaign has outspent the McCain campaign by a margin of more than 3 to 1 in Florida, more than 2 to 1 in New Hampshire, more than 3 to 2 in Nevada, more than 8 to 1 in North Carolina, and more than 3 to 1 in Virginia.

-- Obama spent more than $2M in FL, OH, PA and VA. McCain didn't spend that much in any state. He only spent more than $1M in PA ($1.6M), OH ($1.7M) and MI ($1.2M).