Thursday, May 24, 2012

Dems Up To $1.2 Million for Ben Nelson

November 2, 2011 | 12:34 p.m.

Sen. Ben Nelson, D-Neb., may not be certain about whether he'll run for re-election, but the Nebraska Democratic Party is sure sinking a lot of money into their hopes that he will.

Nebraska Democrats have spent a total of just under $1.25 million on television ads on Nelson's behalf, including $138,658 in ads running this week and $139,968 running next week, according to a Republican source who keeps track of ad buys.

Much of the money -- the vast majority, in all likelihood -- comes from the Democratic Senatorial Campaign Committee, which had transferred at least $865,000 to the state party through the end of September (The Democratic National Committee has chipped in another $76,000).

The Nebraska Democratic Party has then used that cash to run early advertisements, ranging from 300 to about 450 gross ratings points in each of the state's major markets, continuously since September 8. So far, Democrats have run 3,700 points in Omaha, 3,600 in Lincoln, 3,500 in Sioux City and 3,400 in the North Platte market, as well as a smattering of smaller cable buys.

Nelson told the Lincoln Journal Star that he'll make his final decision over the Christmas holiday. If Democrats keep spending $130,000 a week on ads, that's an expensive decision to wait out.

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